About Us

What we believe

We totally get it—you're always on the go, constantly balancing work, family, friends, and fun. As a modern girl, you love versatile pieces that can be easily mixed and matched, especially the essentials you trust and can't live without.

We believe the key to wardrobe essentials is that they go with everything and can be endlessly remixed into outfits you love, no matter the season.

There's nothing worse than having 'nothing to wear'. Our trend-spotting team hand picks each piece to blend seamlessly with your closet so you'll have the perfect outfit for class, a first date, or brunch with the girls.

Our style is fresh, fun, flirty, and feminine.

Trend it, Blend it, Buy it. ;)

Our Mission

You may not always have the time to keep up with the latest trends, so that's where we come in! We want to help you look as amazing, as you are. We're here to inspire you to try new fashion trends that can be easily incorporated into your wardrobe.

We're working on building a new way to shop, where you can easily discover what styles are trending up, browse outfits for inspiration, and vote to influence featured sales.

Our Team

Sandy Chang

Sandy Chang, Co-founder

Sandy is a UC Berkeley grad and comes from a background in Product Management and User Experience from many eCommerce companies such as eBay, Modcloth, Walmart and Stella&Dot.

Do what you love and don't be afraid to go after your dreams. Life is short so you have to make every single day count! Be amazing, and look effortlessly fabulous while you're at it!

Linda Chang

Linda Chang, Co-founder

Linda is a UC Berkeley grad and is a front-end developer in eBay's Design group and has previously worked at The Princeton Review and Pearson Education.

For the longest time, fashion was never important to me. But now that I'm a little older and more comfortable in my skin, I realize I missed out on all those years where dressing up could take a day from normal to fabulous!

Diane Catorc

Diane Catorc, Creative Director, Beauty

www.locksandlips.com
Diane Catorc is a makeup artist and hair stylist born and bred in Paris. She is known for creating glowing, flawless skin. Her expertise includes beauty, fashion and commercial campaigns, as well as runway and editorial.

The smile. The thrill in their eyes at first glimpse of themselves right after I put the finishing touches on their hair and makeup. That's what I live for. That's why I love my job.

Candice Koh

Candice Koh, Associate Marketing Coordinator

Candice is a Robert Morris University- Illinois graduate with a Bachelors degree in Business Administration: Management. She is passionate about the marketing aspect of the fashion and beauty industry.

I start each day with the mindset to focus on the "now" and enjoy the life that is given to me. "Simplicity is the keynote of true elegance." - Coco Chanel

Diana Nam

Diana Nam, Merchandiser

Diana is a graduate of Haas School of Business at UC Berkeley and currently works as Sr. Account Manager at Twitter.

Judy Tuan

Judy Tuan, Tech Lead

judytuna.com
Judy hails from UC Berkeley and is a Rails developer passionate about increasing diversity in the engineering community. Find her at hackathons dreaming up novel uses of technology to deepen human connections.

Learn, live, love! I throw myself into all I do, and I'm looking forward to unlocking the fashionista in all of us!

Contributors

Dale Janeè

Dale Janeè, Fashion Stylist

www.savvyspice.com
Dale is an international fashion blogger and founder of SavvySpice.com founded in San Francisco. She is a stylist for the Bravo! show ‘Start-Ups: Silicon Valley,' personal shopper, and Examiner columnist.

I love fashion! Trying to live up to celebrity style is intimidating, but I aim to boost confidence inside and out through my unique styling secrets. Styling should be fun, easy and most of all, affordable and guilt free.

Herin Choi

Herin Choi, Associate Stylist

Herin is a recent graduate from UC Berkeley who hopes to become a stylist. She can be found drawing fashion inspiration from blogs, vlogs, people on the street, and her cat.

I always make sure that I am taking a risk with every outfit I wear. Sometimes the risks you take speak more about you than the clothes you are comfortable in.

Joanne Hsu

Joanne Hsu, Merchandiser

Joanne is a former fashion and digital merchandiser from Modcloth and Zappos, and most recently an associate project manager at Coach.

For the longest time I have been captivated by fashion and it's ability to give individuals self-expression. I love looking at product, seeing new trends, and being able to visually piece together an outfit or wardrobe.

Claire Crinion

Claire Crinion, Intern

Claire is a recent graduate from an all-girls high school in the Bay Area, and is headed to UCLA for the next four years. She is excited to use her love of both fashion and writing in a creative way.

I think the best thing about fashion is that rush of sheer joy that comes from putting together a great outfit or getting something new.

Our Partners

HMModels.com

...HMModels

www.hmmodels.com
Traci Halvorson has been involved with the modeling industry for 20+ years and is the owner of HMM/Halvorson Model Mgmt. — Silicon Valley's top model agency since 1992. Traci represents hundreds of professional models and is one of the most reputable Talent Agents in Northern California.

"Traci represents top quality talent and manages their careers with honesty, integrity and motivation. I've had the experience of being a model for her, as well as a client, and she is simply the best!" - Sandy

Special Thanks to...

Want to be a part of TrendyBlendy?

We're just starting out, so we can use all the help we can get! Let us know if you're interested in contributing or have your own fashion blog and would like to collaborate! If you would like to be an affiliate, please apply here.

Let us know if you're interested in contributing or have your own fashion blog and would like to collaborate!